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Doing Business
Retail Market - Open a Store or Restaurant in Downtown
Back to Open a Business in Downtown Atlanta


Downtown Retail Market Overview (Fall/Winter 2006)
Total space (GLA) 2,786,535 SF ft.
Total number of centers 30
Average vacancy % 5.35%
Total available space 216,466 SF
Total under construction 106,820 SF
Average Rent Range 15.24-24.47/sq. ft.


Downtown Shopping Venues

Glamour and historic charm meet modern convenience in Downtown's varied shopping venues. Storefronts lining major Downtown streets connect to larger centers. A wealth of goods is just a few steps away.

The Customers

Downtown is an employment and an entertainment magnet. It is that rare destination location that regularly attracts visitors and residents from a much larger market area to attend major Downtown concerts and sporting events.

Downtown Demographic Profile (Based on the four square mile Downtown boundary)
Population 23,300
Population by 2008 36,600
Average household income $45,000
Average housing value $175,000
Average market rent $1,185
Median age 31
One-person households 59%
Families with children 18%
Households of roommates 12%
Households with member over 65 years old 15%
Households living in structures with 20 or more units 53%
Take public transportation or walk to work 31%
Have no car 43%

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Expanded Demographic Profile (Data source: Claritas/BIT MapInfo Corporation)
From Peachtree and Ellis Street 1 mile ring 3 mile ring 5 mile ring 7 mile ring
Population
2006 Population
% Population change 2006-2011
2011 Population

24,669

7.7%
26,567

154,275

2.9%
158,778

319,664

1.4%
324,085

524,554

0.1%
524,942
Income
2006 Average Household Income
2011 Average Household Income


44,904

52,732


63,592

72,875


69,074

78,019


71,215

80,102
Households
2006 Households
2006 Average Household Size
2011 Households

10,648

2.3
11,802

64,701

2.4
67,104

129,516

2.5
131,722

213,279

2.5
214,185
Education
% 2006 Associate Degree
% 2006 Bachelor's Degree
% 2006 Graduate/Prof. Degree


4.3%

18.6%

10.3%


3.9%

22.4%

14.4%


3.7%

21.8%

14.4%


3.7%

21.2%

14.7%
Age
2006 Median Age
2011 Media Age

30.6
32.4

31.7
33.5

32.7
34.7

33.3
35.3
Business Information
Total Businesses
Total Employees

4,917
133,066

11,524
239,665

16,772
346,270

27,297
505,419

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A Booming Market

In the first half of 2007 alone, 8 new restaurants have opened in Downtown and several more are soon to open. Even with the more than 100 other restaurants and bars in Downtown Atlanta there is still room for more new restaurants to enter the Downtown market. Just look at all the people that are in Downtown on a regular basis.
  • 23,000 residents
  • 30,000 students
  • 140,000 employees
  • 12.8 million annual visitors
  • 3.5 million conventioneers
Attendance Data

With Theater shows, Sports events, and concerts occurring all the time in downtown Atlanta, there are always a lot of people Downtown.

More than 12 million people visited Downtown in 2006
Attendance at Sporting Events  
Atlanta Braves (baseball) 2,521,534
Atlanta Falcons (football) 634,800
Atlanta Hawks (basketball) 660,000
Atlanta Thrashers (hockey) 311,000
SEC Football Championship 74,913
Attendance at Specialty Events  
4th of July Celebration at Centennial Olympic Park 80,000
Atlanta Film Festival 30,000
National Black Arts Festival 33,000
Sweet Auburn Spring Festival 40,000
Peach Drop at Underground Atlanta New Year’s Celebration 175,000
Attendance at Attractions  
Centennial Olympic Park 1,500,000
CNN Studio Tour 310,000
Georgia Aquarium 4,000,000
Imagine It! The Children’s Museum of Atlanta 200,000
Martin Luther King, Jr. National Historic Site 666,000
World of Coca-Cola 799,500
Attendance at Concerts/Shows  
Cotton Club 160,000
Rialto Theatre 53,997
The Tabernacle 78,000
Civic Center 525,000
Total Attendance 12,852,744


A Thriving Restaurant Community

There are many benefits to having a restaurant in downtown Atlanta including:

Downtown Atlanta Restaurant Week: This event showcases Downtown Atlanta restaurants with special dining promotions.

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