AC Hotel Atlanta Downtown Makes its Mark with Lively Debut Celebration
July 12,2017
AC Hotel Atlanta Downtown Makes its Mark with Lively Debut Celebration
European-inspired lifestyle hotel opens its doors to officially join the downtown Atlanta neighborhood
Atlanta, GA – July 11, 2017 – AC Hotel® Atlanta Downtown, the design-driven lifestyle hotel centrally located in the heart of downtown Atlanta, welcomed guests from across the Atlanta area and beyond on Thursday, June 15, to celebrate its official debut. Following a yearlong transformation led by Peachtree Hotel Group, the hotel partnered with Atlanta nonprofit Living Walls and other local businesses, groups and entrepreneurs to create an experiential evening for community stakeholders and other special guests.
To begin the celebration, an introductory ceremony was held at the hotel’s main entrance, featuring remarks from Peachtree Hotel Group executives including chief operations officer Mitul Patel, chief investment officer Jatin Desai and chief executive officer Greg Friedman. Special guest William Pate, president of the Atlanta Convention and Visitor’s Bureau, also joined to give remarks highlighting the impact of AC Hotel Atlanta Downtown as a catalyst in attracting key players in the travel and tourism industry to the downtown community.
Following a Cava toast in celebration of AC Hotels by Marriott®’s Spanish heritage and European-inspired design, guests were welcomed to the event with an interactive “butler wall” by Atlanta based event catering and design firm Bold Catering & Design and live musical entertainment from The Mad Violinist, Ashanti Floyd.
Making their way into the AC Lounge, guests were greeted with AC Hotels by Marriott’s open-concept layout featuring modern furnishings and sophisticated décor, and complemented by signature beverages provided by Cathead Vodka, Lazy Guy Distillery and Monday Night Brewing. Steps away on the hotel’s dynamic outdoor patio, a second satellite bar delighted guests with garden-fresh cocktails courtesy of Goza Tequila. By highlighting a variety of southeastern spirits brands, AC Hotel Atlanta Downtown signified its commitment to the community and local partnerships, differentiating the hotel and further marking its entry into the Atlanta market.
Dedicated to the Atlanta arts community, AC Hotel Atlanta Downtown also partnered with Living Walls, a local nonprofit focused on changing perspectives of public spaces through modern street art, for the event. The partnership resulted in a virtual reality experience by local VR company IMBIBE showcasing “AC Hotel Atlanta Downtown’s Guide to ATL Street Art,” an experience that transported guests via virtual reality to several Living Walls murals in the downtown area without leaving the AC Lounge. Artist Shaun Thurston, creator of several popular murals across Atlanta, also completed a live painting during the event, which was auctioned off at the end of the night to benefit the Living Walls’ 2017 and 2018 public street art initiatives.
To learn more about AC Hotel Atlanta Downtown or make a reservation for a future stay, please visit http://www.marriott.com/ATLAR.
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About AC Hotel Atlanta Downtown:
AC Hotel Atlanta Downtown intertwines the spirit of the city with the soul of the AC Hotel by Marriott brand, creating the perfect space to relax, recharge and reconnect in the heart of Atlanta. Just steps from some of the city’s most popular destinations, open-concept guest rooms and spacious work areas allow guests to feel at home in a vibrant new environment. The hotel features 255 guestrooms, and two dynamic living spaces: The AC Lounge, a communal, multi-use area by day and social hub by night, and The AC Kitchen, where guests are welcomed each morning with a proper Continental Breakfast. For more information, please visit http://www.marriott.com/hotels/travel/atlar-ac-hotel-atlanta-downtown/.
About AC Hotels by Marriott:
AC Hotels by Marriott®, a lifestyle brand that celebrates a new way to hotel complemented by a European soul and Spanish roots, boasts more than 100 design-led hotels in 10 countries and territories. Design-driven AC Hotels by Marriott® edit away the unnecessary to remove friction, providing thoughtfully designed moments of beauty, allowing guests to focus on what’s important to them. The properties modern design for modern business include buzzing AC Lounges, the perfect place for locals or visitors to get work done in style or to enjoy handcrafted cocktails and tapas. High-design guest rooms and public spaces with sleek furnishings and intuitive technology features such as the Media Salons and AC Libraries inspire and connect. AC Hotels by Marriott® is proud to participate in the industry’s award-winning loyalty program, Marriott Rewards® which includes The Ritz-Carlton Rewards®. Members can now link accounts with Starwood Preferred Guest® at members.marriott.com for instant elite status matching and unlimited points transfer. For more information, visit ac-hotels.com. For more information, visit http://achotels.marriott.com and follow us on Facebook, Twitter, and Instagram.
About Marriott International, Inc.
Marriott International, Inc. (NASDAQ: MAR) is based in Bethesda, Maryland, USA, and encompasses a portfolio of more than 6,100 properties in 30 leading hotel brands spanning 124 countries and territories. Marriott operates and franchises hotels and licenses vacation ownership resorts all around the world. The company also operates award-winning loyalty programs: Marriott Rewards®, which includes The Ritz-Carlton Rewards®, and Starwood Preferred Guest®. For more information, please visit our website at www.marriott.com, and for the latest company news, visit www.marriottnewscenter.com. In addition, connect with us on Facebook and @MarriottIntl on Twitter and Instagram.
About Peachtree Hotel Group:
Peachtree Hotel Group operates, develops and invests in premium-branded, select- and limited-service and extended-stay hotel assets under the Marriott, Hilton, Hyatt, Choice and InterContinental Hotels Group flags. Since its inception, Peachtree has invested in more than $1.2 billion of hotel properties and first mortgage notes. Peachtree's current portfolio is comprised of 68 hotel assets totaling 7,953 rooms, including 32 real estate assets and 36 notes. For more information, please visit www.peachtreehotelgroup.com.
Public Relations Contacts:
Phase 3 Marketing & Communications:
Sarah Horton
Senior Public Relations Manager
404.367.9898 x607
Hannah Bause
Assistant Public Relations Manager
404.367.9898 x625
Victoria Martinez Hart
Senior Global PR Director, Marriott International