Centennial Olympic Park launches new brick campaign

March 9,2016

The state agency that oversees Centennial Olympic Park has announced it's launching a new Adopt-A-Brick program to help fund a planned $25 million makeover of the park.

The Georgia World Congress Center Authority (GWCCA), which oversees the park that served as a focal point for the 1996 Olympic Games, said the bricks will form a pedestrian gateway that stretches from the convention hotel corridor to the front steps of the College Football Hall.

It’s part of a major revamp of the park that also includes acquiring and demolishing the Metro Atlanta Chamber building for additional park space. Read more about that project here.

The new brick program builds upon one that 20 years ago helped raise funds for the Olympics and to build Centennial Olympic Park. That campaign sold more than 400,000 bricks.

We are thrilled to bring back such a popular program in celebration of the 20th anniversary of Centennial Olympic Park and the 1996 Olympic Games,” Frank Poe, executive director of the GWCCA, said in a statement. “We’re proud to be the stewards of a place that so many people hold near and dear to their hearts and where they’ve made great memories.”

The GWCCA also announced it plans to host a 20th anniversary Olympic celebration on July 16. More details will come out this spring.

For more info about the Adopt-A-Brick campaign, visit bricks.centennialpark.com.

According to the GWCCA, since the Olympic Games, Centennial Olympic Park has attracted $2.2 billion of new development to downtown Atlanta. That includes nine hotels, seven residential towers and new attractions including Georgia Aquarium, the World of Coca-Cola, Center for Civil and Human Rights, College Football Hall of Fame and SkyView Atlanta. An additional $1.5 billion in development is now in the pipeline.