ofo’s Orphaned Yellow Bikes Given Second Chance

August 9,2018

FOR IMMEDIATE RELEASE                                  
August 9, 2018 

Media Contact: 
Paige Sullivan, Central Atlanta Progress
404-658-5981
PSullivan@AtlantaDowntown.com 

ofo’s Orphaned Yellow Bikes Given Second Chance

Central Atlanta Progress collaborates with community partners 
to disperse donated bikes throughout the Atlanta community

ATLANTA – When the dockless bike share company ofo dissolved much of its U.S. operations, including Atlanta’s, in late July, the company donated its assets to Central Atlanta Progress / Atlanta Downtown Improvement District (CAP/ADID) and the Atlanta Bicycle Coalition to distribute to bike-minded organizations. Through strategic partnerships, CAP and Atlanta Bicycle Coalition ensured that these 188 working bikes got a second chance at community use.

Among the organizations benefitting from the donations is Bearings Bike Shop, located in Adair Park along the Atlanta Beltline Westside Trail. Bearings will use approximately 40 of the yellow bikes in their youth development program that helps children and teens acquire bike maintenance skills, earning a bike of their own upon program completion.

The Atlanta Bicycle Coalition’s Shifting Gears program, which provides Atlanta Public Schools students, teachers, and parents with bicycle safety training and access to bikes, will also receive nearly 100 bikes to augment this health and wellness programming and curriculum. Free Bikes 4 Kidz, a nonprofit organization helping kids ride into a happier, healthier childhood by providing bikes to those most in need, is assisting with logistics. 

First Step Staffing, a nonprofit workforce development organization focused on sustainable employment for individuals transitioning out of homelessness, including veterans and returning citizens, who will benefit from 20 new bikes that clients can use to commute to nearby job opportunities. 

“Lack of transportation is often one of the greatest barriers our clients have to obtaining and retaining employment,” said First Step Director of Staffing Operations Naomi Maisel. “Making transportation easier helps these individuals get a job and permanently transition out of homelessness.”

As First Step client and bicycle recipient Kalan stated, “This is truly a blessing for me, and the timing could not be better. I can improve my ability to get to work and take care of my family.”
The community also contributed to an Amazon Wish List recently created by First Step to provide helmets and locks to their clients: http://a.co/9rUMiuN

For CAP/ADID, the opportunity to find new homes for these bikes ties back to the organization’s larger effort to support and promote a diverse array of mobility options, including cycling, in the Downtown Atlanta core.

“Our organization remains committed to advocacy, partnerships, and investments that make Downtown a place that is easy to get around, whichever mode you choose,” said A.J. Robinson, President of CAP/ADID. 

“From our solar powered bicycle parts vending machine in Woodruff Park to our capital investments in bicycle infrastructure throughout the district, we are always open to opportunities to elevate the conversation and experience of moving through Downtown by foot, by public transportation, and certainly by bicycle.” 

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About Central Atlanta Progress / Atlanta Downtown Improvement District: Central Atlanta Progress, Inc., is a Downtown business association with approximately 240 members. Its mission is to champion a vibrant community with strong leadership and sustainable infrastructure that is safe, livable, diverse, economically viable, accessible, clean, hospitable and entertaining. The Atlanta Downtown Improvement District is a 501(c)(3) non-profit, charitable corporation created by CAP to make Downtown safer, cleaner and more hospitable.

About the Atlanta Bicycle Coalition: Founded in 1991, the Atlanta Bicycle Coalition is transforming Atlanta into a more livable, accessible city by making biking equitable, safe, and appealing. The membership-based coalition advocates for a safe and connected network of bikeways and better conditions for bicycling, provides safety education for adults and kids, provides resources to overcome barriers to biking, promotes the bicycle as a viable transportation solution and form of recreation and exercise, and organizes the open streets initiative Atlanta Streets Alive to open streets for people three times a year.